WELCOME
TO
THE WHATJACALLIT
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The Whatjacallit, also known as Whatjacallit - the naming convention is hotly debated among founders, but the author stands by The inclusion - is an independent hip hop media group in Atlanta, Georgia (and elsewhere) comprised of highly specialized recording and visual artists, makers, and entrepreneurs.
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Our primary membership includes - but is not limited too:
Recording artists:
Bishop Bee
D.R. Peoples (hey that’s me)
BC Level
Pison Flo
Battle rap artist Sean Godda of Godda Raps - Oklahoma City, OK
Track Mack Productions videography team.
Trays Up Productions directorial and videography team.
DJ Abstrakt production and sound engineering.
BravOhBeatz production and sound engineering.
U Sleep production and sound engineering.
If you’re here to find one or more of us, hey good job. Contact thewhatjacallit@gmail.com (note the the) for booking and collaborations. Or, I guess…other inquiries?
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The purpose of this home page is to centralize all things Whatjacallit and Whatjacallit adjacent so that you can get to know us.
Also, our streetwear brand and accessories line is Whatjacallit Originals, which you can find below, and which is the best way to show your support.
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Every single thing you see within our brand is hand drawn and designed by members of the team. And we don’t use generative AI or any variation thereof for any of it. Same goes for our music and videos. Support real artists.
I also ghost write.
Will rap for food,
D.R. Peoples
HOME OF
THE WHATJACALLIT
WHATJACALLIT.COM SONG OF THE MONTH
For my audio heads out there still collecting MP3s, check in monthly for a new (or returning), often exclusive and otherwise unreleased, free downloadable song of the month each month! The April 2026 selection:
ANOTHER DAY, ANOTHER DOLLAR
This is a special record because, while Big Chris had already more than earned his keep on plenty of previous Whatjacallit joints, this was the first that was clearly a BC Level featuring the Whatjacallit record. With U Sleep on the production, DJ Abstrakt on the sound engineering, and all the creative power imbued in the very walls at Parhelion studios, ATL, it was bound to be a banger. It’s not out on any platform. Available for download until May 1, 2026.
ON SALE
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STILL ON SALE
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ON SALE ⋆ STILL ON SALE *
(Limited time markdownage)
DM @TheWhatjacallit on Instagram for jersey customization options.